{"id":19485,"date":"2019-10-24T00:00:00","date_gmt":"2019-10-23T22:00:00","guid":{"rendered":"https:\/\/www.designdiffusion.com\/2019\/10\/24\/flos-calvi-brambilla-design-curator\/"},"modified":"2023-07-24T15:24:29","modified_gmt":"2023-07-24T13:24:29","slug":"flos-calvi-brambilla-design-curator","status":"publish","type":"post","link":"https:\/\/designdiffusion.com\/en\/2019\/10\/24\/flos-calvi-brambilla-design-curator\/","title":{"rendered":"Flos Appoints Calvi Brambilla as Design Curators"},"content":{"rendered":"

Flos has appointed Milanese architect duo Fabio Calvi and Paolo Brambilla as Design Curators<\/h2>\n
\"stand-flos-salone-mobile-2019-calvi-brambilla.jpg\"
Flos booth at Salone del Mobile 2019, designed by Calvi Brambilla<\/span><\/figcaption><\/figure>\n

This decision came as part of the company\u2019s strategic development programme, drawn up and put in place by\u00a0<\/span>Roberta Silva<\/b>, just a few months after she joined <\/span>Flos<\/b> as\u00a0<\/span>Chief Executive Officer<\/b>. Flos has been part of <\/span>Design Holding<\/span><\/a> for a year now, the largest global group in high-end interior design, founded in November 2018 by <\/span>Investindustrial<\/b> and <\/span>The Carlyle Group<\/b>, which also includes <\/span>B&B Italia<\/b>, <\/span>Louis Poulsen<\/b> and <\/span>Arclinea<\/b>.<\/span><\/p>\n

 <\/p>\n

Read also <\/b>Design Holding: the group for high-end Italian design<\/b><\/a><\/p>\n

 <\/p>\n

Discover also <\/b>Design Holding booth at Salone del Mobile 2019<\/b><\/a><\/p>\n

\"flagship-store-flos-milano.jpg\"
Flos flagship store, Milan<\/span><\/figcaption><\/figure>\n

This is the first time that Flos has had external product design curators in addition to the art director. The Design Curators will guarantee continuity with the past as to the creative stage, while ensuring a better structured, more efficient product development process.<\/span><\/p>\n

\"stand-design-holding-salone-mobile-2019.-calvi-brambilla.jpg\"
Design Holding booth at Salone del Mobile 2019, designed by Calvi Brambilla<\/span><\/figcaption><\/figure>\n

Flos has four collections, <\/span>Flos Home<\/b>, <\/span>Flos Architectural<\/b>, <\/span>Flos Outdoor<\/b> and <\/span>Flos Bespoke<\/b>, which offer integrated indoor and outdoor lighting solutions. Therefore the company has to coordinate the production of different product lines, in a constantly evolving and increasingly competitive market.<\/span><\/p>\n

\"flos-flagship-store-calvi-brambilla.jpg\"
Flos Flagship Store, designed by Calvi Brambilla<\/span><\/figcaption><\/figure>\n

Calvi and Brambilla<\/b> have designed several booths for <\/span>Flos<\/span><\/a>, its flagship store and the <\/span>Design Holding booth<\/span><\/a> at the <\/span>Salone del Mobile 2019<\/span><\/a>.<\/span><\/p>\n

\"stand-design-holding-salone-mobile-2019.jpg\"
Design Holding booth at Salone del Mobile 2019, designed by Calvi Brambilla<\/span><\/figcaption><\/figure>\n

Read also <\/b>Design Holding: the group for high-end Italian design<\/b><\/a><\/p>\n

Discover also <\/b>Design Holding booth at Salone del Mobile 2019<\/b><\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Flos has appointed Milanese architect duo Fabio Calvi and Paolo Brambilla as Design Curators This decision came as part of the company\u2019s strategic development programme, drawn up and put in place by\u00a0Roberta Silva, just a few months after she joined Flos as\u00a0Chief Executive Officer. Flos has been part of Design Holding for a year now, […]<\/p>\n","protected":false},"author":1,"featured_media":16730,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[328,333],"tags":[],"class_list":["post-19485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-news"],"yoast_head":"\nFlos Appoints Calvi Brambilla as Design Curators - Design Diffusion<\/title>\n<meta name=\"description\" content=\"Flos appoints Calvi Brambilla as Design Curators. 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