{"id":37671,"date":"2024-11-29T10:11:29","date_gmt":"2024-11-29T09:11:29","guid":{"rendered":"https:\/\/designdiffusion.com\/2024\/11\/29\/eco-design-system-milan-the-salone-del-mobile-milano-reveals-the-global-impact-of-design\/"},"modified":"2024-11-29T10:41:51","modified_gmt":"2024-11-29T09:41:51","slug":"eco-design-system-milan-the-salone-del-mobile-milano-reveals-the-global-impact-of-design","status":"publish","type":"post","link":"https:\/\/designdiffusion.com\/en\/2024\/11\/29\/eco-design-system-milan-the-salone-del-mobile-milano-reveals-the-global-impact-of-design\/","title":{"rendered":"(Eco) Design System Milan: The Salone del Mobile.Milano Reveals the Global Impact of Design"},"content":{"rendered":"\n

An innovative report unveils the ecosystem of Milanese design: 260 pages, 90 charts, and a vision for the future of the city and its iconic event<\/h2>\n\n

Every April, Milan transforms into the global Capital of Design thanks to the Salone del Mobile.Milano, an event that transcends the boundaries of a traditional trade fair. In 2024, with a record attendance of 370,824 visitors\u201465.6% of whom were international\u2014the Salone reaffirmed its role as an international catalyst. Complementing this achievement were over 1,300 events of the city\u2019s design week, showcasing the multifaceted and inclusive nature of an ever-evolving system. But what drives this success? The answer lies in the first chapter of the (Eco) Design System Milan<\/strong> project, a scientific analysis promoted by Salone del Mobile.Milano under the supervision of Politecnico di Milano. <\/p>\n\n

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Annual Report (Eco) Sistema Design Milano 2024Christian Rocca, Direttore editoriale LinkiestaMaria Porro, Presidente Salone del Mobile<\/figcaption><\/figure>\n<\/figure>\n\n

Numbers Highlighting an Extraordinary Impact<\/h3>\n\n

The report stands out for its depth and complexity: eight chapters, over 260 pages, and more than 90 charts. It involved 37 data holders, 86 sources, 10 working groups with 130 stakeholders, and 530 field observations. This pioneering work goes beyond narrating the event, offering a detailed mapping of its ecosystem and the dynamics fueling it. <\/p>\n\n

Among the most striking figures is the economic impact generated: \u20ac275 million in direct revenue (+13.7% compared to 2023). This result stems from the synergy between the trade fair itself and the dense calendar of urban events, together making Milan a globally unique phenomenon. <\/p>\n\n

Design and Innovation: A Driving Force for the City<\/h3>\n\n

Between 2009 and 2023, Milan experienced a 66% increase in design-related companies and professionals, reaching 2,275 entities. Of these, 12% are led by young entrepreneurs, 27.2% by women (surpassing the European average of 24%), and 13.7% by foreign nationals, reflecting the inclusive and innovative nature of this ecosystem. This dynamic fabric not only drives economic growth but also fosters cultural and social development through a continuous dialogue between experimentation and tradition. <\/p>\n\n

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Christian Rocca, Direttore editoriale Linkiesta Maria Porro, Presidente Salone del Mobile.MilanoStefano Maffei, Professore ordinario Dipartimento di Design – Politecnico di MilanoFrancesco Zurlo, Professore ordinario di Industrial Design e Preside della Scuola del Design del Politecnico di Milano<\/figcaption><\/figure>\n<\/figure>\n\n

A Comprehensive Analysis: The Core of the Report (Eco) Design System Milan<\/h3>\n\n

The report\u2019s structure unfolds across multiple levels of analysis:<\/p>\n\n