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<\/figure>\n\n\n\nAbitzai: Mediterranean identity between culture and design<\/h3>\n\n\n\n
Launched in 2021, Abitzai \u2014 the company\u2019s premium brand \u2014 embodies the essence of Italian style and Mediterranean soul. Its name, derived from ancient Sardinian dialect, means \u201cto keep alight, to enliven, to sow.\u201d A manifesto of intent expressed through sophisticated design collections, far from fleeting trends yet deeply rooted in the island\u2019s traditions and landscapes.<\/p>\n\n\n\n
The Mediterranean is not just a sea, but a cradle of civilizations \u2014 a crossroads of cultures and histories woven together over centuries. It’s more than a geographic space; it’s a philosophy of connection, a way of thinking. Abitzai draws on this heritage, transforming it into evocative surfaces that speak of history, art, mystery, and nature.<\/p>\n\n\n\n Abitzai collections express the beauty and essence of their place of origin. Vivid colors, sinuous lines, and insular geometries characterize each creation. Essentzia<\/em> celebrates the island’s cultural and artisanal richness with earthy colors and symbolic patterns; Serrenti<\/em> reinterprets trachyte, an ancient and vibrant stone, turning it into modern, understated textures; Reflex<\/em> combines the rawness of earth with the brilliance of metal, resulting in minimalist, elegant surfaces. Naes<\/em> is an homage to Sa b\u00e8rtula<\/em>, the traditional shepherds\u2019 satchel carried during transhumance \u2014 a personal, unique item, just like this collection, composed of varied modules that can be combined into nearly unrepeatable compositions. Inspired by traditional Sardinian weaving, Tessiri<\/em> transforms geometric and floral motifs into a new decorative language. Nues<\/em>, inspired by clouds, offers soft, enveloping surfaces, while ITE<\/em>, rooted in Sardinia\u2019s mining history, explores the mesmerizing geometries of minerals. Lastly, Heth<\/em>, another new addition to the Abitzai line, celebrates the beauty and symbolic power of the octagon and its captivating geometry.<\/p>\n\n\n\n Origini<\/em> is the new collection Abitzai unveiled at Fuorisalone 2025. Once again, it’s a tribute to Mediterranean roots \u2014 a place of encounters, exchanges, and stories intertwined over time, \u201cwhere modernity can learn the meaning of limits, where the desire for the infinite meets the measure of man,\u201d as sociologist Franco Cassano wrote.<\/p>\n\n\n\n \u201cWith Origini<\/em>, we tell an original story, made of ancient symbols and signs from our ancestors that become fertile ground for imagination,\u201d explained Claudia Mazohl. \u201cThrough the two collections, Areale<\/em> and Tibula<\/em>, we offer a contemporary language that transcends formal conventions. Signs and new material surfaces blend perception and mirage, landscapes suspended between appearance and memory.\u201d With Origini<\/em>, Abitzai brings to life a collection that is both a story and a living material \u2014 a celebration of the Mediterranean that continues to narrate its history through ceramic design and art, transformed into refined surfaces, born from the earth and shaped by innovation, ready to enhance spaces with timeless elegance. A tribute to uniqueness, memory, and the beauty of difference.<\/p>\n","protected":false},"excerpt":{"rendered":" Abitzai, the premium brand of Ceramica Mediterranea, embodies the essence and soul of Italian style Since 2001, Ceramica Mediterranea has stood for research, innovation, and sustainability. Founded through the visionary entrepreneurial spirit of Bernhard and Claudia Mazohl, the company transformed the historic factory in Guspini, in Southern Sardinia, into a benchmark in the Made in […]<\/p>\n","protected":false},"author":2,"featured_media":41384,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[328,327,333],"tags":[1546,948],"class_list":["post-41387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-interiors","category-news","tag-abitzai-2","tag-featured"],"yoast_head":"\n![\"\"](\"https:\/\/designdiffusion.com\/wp-content\/uploads\/2025\/07\/Amb_ORIGINI_TibulaFossile_smaltoShale-Oro_60x120-1024x576.jpg\")
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<\/figure>\n\n\n\nAt Fuorisalone 2025: Abitzai presents the new collection, Origini<\/em><\/h3>\n\n\n\n
Areale<\/em> is distinguished by a fluid web of signs and symbols oscillating between reality and imagination, while Tibula<\/em> evokes the ancient city at Sardinia\u2019s northern tip \u2014 a crossroads of civilizations and tales. The Origini<\/em> decorations, born of a refined balance between tradition and innovation, result from combining colored glazes and precious metals on a solid porcelain stoneware base. The surfaces gain depth and richness through light interplay and chromatic contrasts \u2014 ranging from warm neutrals to sea green, earthy terracotta to volcanic anthracite. The collection comes in two formats: full-field on 60×120 tiles and semi-field with vertical cut, making it ideal for contemporary architectural spaces, completed with base tiles in natural shades.<\/p>\n\n\n\n