{"id":43535,"date":"2025-10-24T05:24:00","date_gmt":"2025-10-24T03:24:00","guid":{"rendered":"https:\/\/designdiffusion.com\/?p=43535"},"modified":"2025-10-23T10:07:05","modified_gmt":"2025-10-23T08:07:05","slug":"the-beating-heart-of-design-is-interihotel-bcn25","status":"publish","type":"post","link":"https:\/\/designdiffusion.com\/en\/2025\/10\/24\/the-beating-heart-of-design-is-interihotel-bcn25\/","title":{"rendered":"The beating heart of design is INTERIHOTEL BCN25"},"content":{"rendered":"\n

Three days dedicated to hospitality interior design: INTERIHOTEL BCN25 turned Barcelona into a global creative laboratory<\/h2>\n\n

From October 20 to 22, 2025, INTERIHOTEL BCN25<\/strong> lit up Barcelona as the world capital of hospitality design. At Fira de Barcelona \u2013 Gran Via (Hall 4)<\/strong>, designers, architects, brands, and journalists gathered to explore new perspectives in innovation, sustainability, and craftsmanship. <\/p>\n\n

It was much more than a fair \u2014 an experiential event where design met emotion, material, and technology.<\/strong><\/p>\n\n

\"INTERIHOTEL<\/figure>\n\n

A curated press program: discovering Barcelona from the inside<\/h3>\n\n

On October 20, the Interi-Off<\/strong> program offered accredited journalists an exclusive tour through some of Barcelona\u2019s most inspiring design spaces. <\/p>\n\n

The first stop was Kimpton Vividora Barcelona<\/strong>, a multi-award-winning boutique hotel visited with Natali Canas<\/strong>, co-founder of El Equipo Creativo. The project showcased how luxury and authenticity can coexist, blending boldness with Mediterranean warmth. <\/p>\n\n

The tour continued at Roca Barcelona Gallery<\/strong>, designed by OAB \u2013 Office of Architecture<\/strong> in Barcelona, an experiential building where architecture and sustainability converge.<\/p>\n\n

\n
\"INTERIHOTEL<\/figure>\n\n\n\n
\"INTERIHOTEL<\/figure>\n<\/figure>\n\n

Design on stage: the core of INTERIHOTEL BCN25<\/h3>\n\n

October 21 marked the main day of INTERIHOTEL BCN25<\/strong>, with the official press conference followed by guided tours through the event\u2019s most innovative installations:<\/p>\n\n

    \n
  • Mindful Explorer Room<\/strong> \u2013 by ILV, inspired by Mercer Hoteles<\/li>\n\n\n\n
  • Nomad\u2019s Concept Terrace <\/strong>\u2013 by PhiBa Architecture, inspired by Medplaya Hotels<\/li>\n\n\n\n
  • Materials Lab <\/strong>\u2013 showcasing sustainable and cutting-edge materials<\/li>\n\n\n\n
  • Xperience Lab <\/strong>\u2013 exploring digital technology in interior design<\/li>\n\n\n\n
  • Craft Lab<\/strong> \u2013 highlighting contemporary and hybrid forms of craftsmanship<\/li>\n<\/ul>\n\n

    Each space told a story of design as experience \u2014 a shift from aesthetics to emotion and interaction.<\/strong><\/p>\n\n

    In the afternoon, participants visited The Barcelona EDITION<\/strong>, guided by L\u00e1zaro Rosa Viol\u00e1n Studio<\/strong>. The hotel impressed with its urban elegance and Catalan soul, from modernist trencad\u00eds details to artistic tributes to Gaud\u00ed and Dal\u00ed. <\/p>\n\n

    \n
    \"\"
    Alvaro Catalan de Ocon with tapiz Frafra<\/figcaption><\/figure>\n\n\n\n
    \"INTERIHOTEL
    Raul Mouro with Conos<\/figcaption><\/figure>\n<\/figure>\n\n

    Matter, memory, and the future: a memorable closing<\/h3>\n\n

    October 22 concluded the experience with a focus on emotional and sustainable design<\/strong>.<\/p>\n\n

    During the workshop \u201cLiving Matter \u2013 A Travel Amulet, A Connection\u201d<\/strong>, designer Gabriela Sagarminaga<\/strong> led participants in creating handmade travel amulets \u2014 symbolic objects linking material, memory, and place.<\/p>\n\n

    \n
    \"Tom<\/figure>\n<\/figure>\n\n

    The day continued with the most anticipated talk: Tom Dixon<\/strong> shared his reflections on authenticity, technology, and storytelling in contemporary design<\/strong>. In conversation with journalist Anatxu Zabalbeascoa<\/strong>, he explored the balance between craftsmanship and innovation, local and global perspectives.<\/p>\n\n

    INTERIHOTEL BCN25 left its mark<\/h3>\n\n

    INTERIHOTEL BCN25 <\/strong>stood out for its ability to connect culture, material experience, and international vision<\/strong>. <\/p>\n\n

    In a world where interior design increasingly reflects identity and wellbeing, Barcelona proved that the future of hospitality lies in spaces that are human, sustainable, and deeply connected to place.<\/p>\n\n

    \n
    \"\"
    Natalia Gaminde<\/figcaption><\/figure>\n\n\n\n
    \"\"
    Regina Dejimenez_retrato @MercedesHerran<\/figcaption><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"

    Three days dedicated to hospitality interior design: INTERIHOTEL BCN25 turned Barcelona into a global creative laboratory From October 20 to 22, 2025, INTERIHOTEL BCN25 lit up Barcelona as the world capital of hospitality design. At Fira de Barcelona \u2013 Gran Via (Hall 4), designers, architects, brands, and journalists gathered to explore new perspectives in innovation, […]<\/p>\n","protected":false},"author":2,"featured_media":43655,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[328,329,331,333],"tags":[965,972,948],"class_list":["post-43535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-events-guide","category-fairs","category-news","tag-event-en","tag-fair-en","tag-featured"],"yoast_head":"\nThe beating heart of design is INTERIHOTEL BCN25 - Design Diffusion<\/title>\n<meta name=\"description\" content=\"INTERIHOTEL BCN25 turned Barcelona into a hub for hospitality design, blending creativity, innovation, and sustainability.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/designdiffusion.com\/en\/2025\/10\/24\/the-beating-heart-of-design-is-interihotel-bcn25\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The beating heart of design is INTERIHOTEL BCN25 - 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