The renovated Flou flagship showroom in Rome delivers a complete experience of furniture, design, and wellness, inspiring architects, interior designers, and design enthusiasts alike
“On Tuesday, October 28, Flou and Mobilnovo unveiled the new Flou Center at Via Anastasio II 90, Rome’s only Flou flagship showroom and the first of its kind in the Lazio region. Spanning over 350 square meters across two levels with ten luminous display windows, the showroom offers a fully immersive design experience. Architects and interior designers can enjoy tailored consultations and expert support throughout every stage of their projects.
Design, wellness, and innovation
The heart of the Centro Flou Mobilnovo is the Wellness Area, dedicated to the culture of sleep: mattresses, accessories, and high-quality textiles can be tested firsthand, allowing visitors to experience the quality and technology of Flou products. Completing the offering is the Natevo brand, featuring furniture with integrated LED lighting that illuminates spaces without the need for additional light fixtures.
Divided into inspirational areas, the showroom showcases Flou collections for the living room, bedroom, and outdoor spaces. The extensive selection of bedding and coordinated textiles, made from high-quality natural fabrics, allows for an annual refresh of interiors in line with the latest trends.
With its doubled space and a layout designed to engage with contemporary lifestyle, the Centro Flou Roma Mobilnovo confirms itself as a reference point for Made in Italy design in the capital, where every detail transforms furnishing into a true experience.
