MuDeTo – Museo del Design Toscano – is an exclusively digital museum that enables immediate and in-depth consultation of the products, designers and brands that characterize Tuscan design
Entirely accessible by all users on tablets, smartphones or PCs, the contents of MuDeTo cover the whole history of Tuscan design, from the early 20th century to our days – from the F.T.A. Florentia car (1901) to the flexible array speaker Anakonda KAN200 (2013) – embracing all the sectors of contemporary design: from design for living, to the workspace, from the contract to the automotive field, from food design to design for the person, up to materials and components.
Founded by Luigi Trenti, Gianfranco Gualtierotti and Umberto Rovelli in 2013, the online editorial project is curated and promoted by the association of the same name and raises interesting questions on how design can be presented in the near future.
In recent decades the contemporary design scene and its range of action have been significantly changing, causing an inevitable change also from the narrative point of view.
From the Pipistrello lamp designed by Gae Aulenti for Martinelli Luce to Jumbo – the orange trolley car designed by Giovanni Klaus Koenig and Roberto Segoni for ATM, the Milanese public transport company; from the famous Barattolino Sammontana to Fiocco – the modular wall unit designed by Pierluigi Spadolini and Paolo Felli for Kartell, MuDeTo presents the main stages of a journey aimed at illustrating creativity and innovation Made in Tuscany.
This authentic online museum currently includes the files of 37 products, 42 designers and 37 manufacturers, and, thanks to the contribution of professionals, experts and critics, is expected to collect at least 8 new products every year.
Each product is presented through 3 files that describe the object, its author and the brand that produced it respectively, in order to provide the users with a complete picture.
In addition to the website, the association has made available MuDeTo Collection, a series of printed yearbooks that completes the online archive, currently consisting in four volumes. [Text Chiara Sgreccia]