Masterly-The Dutch in Milano 2022

Dutch design came back to Palazzo Turati for Milan Design Week 2022

masterly dutch milano 2022

Masterly-The Dutch in Milano, the great event dedicated to Dutch design, came back to Milan in 2022. Being now a staple of Milan Design Week, it returned to the historic venue of Palazzo Francesco Turati for its sixth edition. Curated by Nicole Uniquole, the event hosted Dutch designers, artists, artisans and companies also this year.

“When envisioning the debut of Masterly in 2016, Nicole Uniquole had the ambition of merging innovation, craftsmanship, and artistic and industrial expertise into a quintessential Dutch showcase to be held in a historic location in the world capital of design,” said Willem Van Ee, Ambassador of the Kingdom of the Netherlands in Italy. In fact, the Embassy and the Consulate General of the Kingdom of the Netherlands in Italy actively support the event.

Discover and purchase the book on the History of Milan Design Week

masterly dutch milano 2022

Also this year the beating heart of the initiative was Flowers Hand-Out, the floral tribute in collaboration with Orchids Netherlands. Hundreds of Dutch orchids welcomed visitors to the cour d’honneur, along with Animal Factory, the work by designer Luca Boscardin. The courtyard also featured bronze sculptures by artist Nancy Faas, Pillen Group outdoor kitchens, and chairs by Kullar, painted with Cooloo’s eco-friendly coatings.

Masterly-The Dutch in Milano 2022: established and emerging designers and new brands

The ground floor rooms of the Palace housed several solo exhibitions, including FritsJurgens, Van Besouw, Monasch by Best Wool, Blok & Carina, and BN International. Also products by MONDiLAB, My Suncruiser, and Sodalime companies were displayed there. Also on display were some newcomers to the Dutch scene, such as Studio Lawrence with its furniture and upholstery, and Atelier Robotiq with its ethereal synthetic fiber lamps. Marco Lopulalan presented his glass vases, made by recovering a Dutch craft technique dating back to the 1920s. Rotterdam-based studio 75B, reinterpreting the theme of the coat of arms in a modern key, created a series of tapestries dedicated to Italian cities by sharply and ironically choosing the characteristic symbols of each of them.

Discover the journal of the Salone del Mobile Day 1Day 2Day 3, and Fuorisalone

masterly dutch milano 2022

On the first floor, artist and designer Claudy Jongstra exhibited Weved, a work created to recover traditional wool processing, which has almost disappeared in the Netherlands; Studio Floris Schoonderbeek presented the first two products developed in collaboration with the new social design brand Regained; the HMC Vocational College showcased the works of its best students, who are trained in furniture and seating design, as well as shoes and millinery.

Among others, the Sale Nobili featured the 3D printed screens by Aectual, the Ballerina lamp by Studio Elise Luttik, the small greenhouses by Atelier René Knip, and the inlaid furniture by brand Vonn Jansen. The jewel in the crown of this room was the setting, created under the direction of Nicole Uniquole, characterized by graphics inspired by the tapestries of the Sale Nobili, created by Bert Timmermans, designer at Workingbert, and a series of tables displaying the objects featuring the main graphic motif printed by Blok Plaatmateriaal and Abet Laminati. [Txt Arianna Callocchia / Photo Nicole Marnati]

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