Lavazza: coffee design

Lavazza coffee machines: Italian design in the world

The Italian brand synonymous with coffee worldwide, Lavazza, not only keeps the flag of our favorite beverage flying, but also stands out for the design quality of its coffee machines, awarded with the most prestigious international awards.

Jolie&Milk coffee machine and cappuccino maker

The Lavazza Design Innovation Center designs all coffee machines, for domestic and professional use, for offices and bars. The projects by the Lavazza Innovation Center are not limited to machines since Lavazza also offers vending machines and tableware, besides designing accessories and packaging.

Florian Seidl, Design Manager Lavazza

Several Lavazza coffee machines, designed by the Lavazza Innovation Center – in some cases with the collaboration of external designers –, have won international awards such as the Red Dot Design Award, the iF Design Award and the German Design Award. The style of Lavazza coffee machines is essential and playful, with simple formal elements that enhance materials, finishes and colors. The identity of its products reflects the essence of Italian style, of which Lavazza is an ambassador around the world, and expresses a refined, elegant and always cutting-edge design.

Discover Smeg appliances decorated by Dolce & Gabbana

The components of Jolie

Jolie, a machine with a rounded and compact design

The Jolie espresso machine, designed by Altromodo Studio and Florian Seidl, Lavazza design manager, has a matte black body contrasting with the colored front shell. Awarded with the Red Dot Award and the German Design Award, Jolie’s shape recalls traditional elements of Italian coffee culture. It is also very easy to use, thanks to its clearly visible button. In the picture below, we can see it with MilkUp, designed by Florian Seidl, the machine for making cappuccinos and hot drinks as easily as coffee. Also MilkUp won the Red Dot Design award, thanks to its intuitive use and playful and colorful design

Beige and black Jolie and MilkUp

Also Idola, another project by Florian Seidl, has won two prestigious awards, the Red Dot Award and the iF Design Award. It features a one-piece outer shell, minimizing joint lines. Moreover, it is extremely quiet.

Idola coffee machine

Lavazza and Smeg: the time machine

Among the latest products are the Lavazza A Modo Mio Smeg coffee machines, designed in partnership with deepdesign (Matteo Bazzicalupo and Raffaella Mangiarotti), characterized by the rounded 1950s-inspired shape shared by the appliances in the retro series that have been produced by Smeg for several years now. Easy and intuitive to use, they perfectly harmonize with any environment thanks to the three colors available and their rigorous and elegant design.

Lavazza A Modo Mio Smeg coffee machine, cream color version

Other pictures of the Lavazza A Modo Mio Smeg machine

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