Fuorisalone 2021: Tortona Design Week

At Fuorisalone 2021, Tortona Design Week comes back, with a program marked by sustainability

The rich program of Fuorisalone 2021 includes the events organized by Torneria Tortona and Tortona Locations. For the occasion, IN-OUT perception of sustainability is the project that sees an opportunity for collective growth in the ongoing change. The different exhibitions will celebrate design as a promoter of innovation, the result of continuous research to reconcile the interaction between things, people, and spaces. The commitment to innovative materials, the use of AI, the respect for the environment, and the search for an increasingly circular economy. Among the many participants, Italian and foreigners, who chose to take part in the project, we can mention Haier, Candy, and Hoover; APIMA and AICEP Portugal Global; Nitto; ICONA Design Group; Lechler – ColorDesign; Sense – immaterial Reality; Officina 14; Zip Zone Events; Materioteca; Tiziana Pistoni and Studio.traccia.

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Installation by Nitto

At Tortona Design Week: the house of the future

At Superstudio Più, Haier, Candy, and Hoover, among the most famous brands in the world in household appliances, will invite the audience to rethink their way of living at home.

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Smarthome by Haier

Haier will launch its Smart Home concept, Haier Home of the future. The public, in small groups, will have the opportunity to see up close a simulation of a fully interconnected home, with a complete ecosystem of appliances and solutions for everyday life. Candy will present Snap&Do – Connections make the difference, an installation to showcase the ability of Candy appliances to offer intelligent and intuitive solutions.

Performance and Connectivity for a healthier place to live will be Hoover’s showcase for the launch of H-ABITAT, the set of interconnected products that take care of the family’s health and well-being in the home environment.

The Portuguese tradition

Promoted by APIMA and AICEP Portugal Global, the exhibition Made in Portugal, naturally at Tortona Design Week 2021, presents the tradition, savoir-faire, quality, and unique design of Portuguese home and furniture products and brands. A70 square meter exhibition space will host more than 20 manufacturers from Fileira Casa Portuguesa – a group of industries that provide functional, attractively designed solutions for the home and hospitality industry and have established themselves in recent years as one of the most dynamic export branches of the Portuguese economy.

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Made in Portugal naturally, exhibition at Tortona 12, Tortona Design Week 2021

Among the big international names will be Nitto, a Japanese manufacturer of high-performance materials. The Search for Light installation will offer a glimpse into the future of light through a magical labyrinth designed by Kaoru Mende. The labyrinth provides a close-up look at Raycrea, the latest light control technology developed by Nitto, with its new possibilities for illuminating surfaces.

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Installation by Kaoru Mende for Nitto

ICONA Design Group will set up Designing the future, an exhibition with many automotive, industrial, and product design innovations. A fully self-driving concept car, a necklace that allows you to breathe crisp and clean air as after a thunderstorm, a technological baobab that produces drinking water are among the projects that you can see at Fuorisalone 2021.

Concept car by ICONA Design Group

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