Brera Design Week returns again in 2024, with 200 events, installations and permanent showrooms
Brera Design District is back in 2024, more effervescent than ever, with 220 events related to “Materia Natura”, the theme proposed this year by the Fuorisalone. On this occasion, the district is committed to promoting reflections on today’s challenges, encouraging an increasingly conscious and change-seeking design culture. The project is curated by Studiolabo.
Events Guide
Porsche
On the occasion of the Milan Design Week, “Lines of Flight” by the Numen/For Use collective will be presented: a monumental interactive work inspired by the iconic pepita houndstooth motif of Porsche cars, resembling a floating net, inviting visitors to explore this immersive social sculpture to experience escape, fantasy and freedom.
gloTM
gloTM presents a new stage of the traveling art project “glo for art” with an immersive installation by Emiliano Ponzi. The site-specific work, located in theHub Gattinoni, invites visitors to explore a vibrant tunnel of shapes and colors that leads to an impressive artwork, transforming the space into an explosion of positivity and creativity.
Valcucine
Valcucine presents a celebratory exhibition of the kitchens designed by Gabriele Centazzo, designer and founder of Valcucine, and the design interpretation of three renowned international architecture and interior design firms: ARRCC, i29 and Neri&Hu.
Grand Seiko
At Case Brera, in Grand Seiko’s space, it will be possible to try out the Shinrin-yoku, a famous Japanese meditation technique made possible through the reproduction of a real forest; on the other hand, in the second area, a contemporary, digital environment evokes the “urban forest,” a theater in which matter is transformed through human intervention.
Materia Natura: Conversazioni con Portanuova
In the Brera Design District, Fuorisalone 2024’s theme, Materia Natura, comes to life in a site-specific immersive installation on Piazza Gae Aulenti. In fact, thanks to the contribution of Coima, Materia Natura evolves to become “Materia Natura: Conversazioni con Portanuova”, a site-specific immersive installation in the heart of Gae Aulenti, within the Portanuova area. From April 14 to 21, it will be possible to have a direct experience with the POV work and enter into a dialogue with the theme by answering four questions designed for the Fuorisalone audience.
The installation Materia Natura: Conversazioni con Portanuova has been designed by architects Andrea Cassi and Michele Versaci (founders of EX) with Giorgio Ferrero (MYBOSSWAS). The five videos offer an aesthetic investigation into the fragile relationship between man and the environment, portraying different elements that represent the impact of man by bearing the signs of the actions by which natural matter is transformed into a design object.
Stark
Stark’s installation offers a multisensory experience by exploring the presence of water and its morphologies through a perceptual journey in the Sala dei Pilastri of the Sforza Castle. Water, a symbol of vitality, is represented through light and materials in a narrative that engages visitors through transforming visual, sound and material patterns, while a trompe l’oeil reflects the relationship between matter and human being.
Design Space AlUla
Design Space AlUla debuts at Milan Design Week as a hub for design projects made in AlUla, a city in Saudi Arabia, presenting works by Saudi and international designers, celebrating the city’s natural history and local materials. The installation is curated by Sabine Marcelis and CLOUD.
MCM
MCM debuts at the Milan Design Week with an innovative project at Palazzo Cusani, which promises to offer a bold exploration of design and spotlight the Wearable Casa collection conceived by Atelier Biagetti. The overall mood of the collection is characterized by a mix of irony and originality, allowing objects to transcend their traditional roles and take the audience into another world.
Mutina
Mutina presents a solo show dedicated to Ronan Bouroullec, doubling its presence with exhibitions both at Casa Mutina Milano on via Cernaia 1A and in the adjacent Spazio Cernaia. The exhibition includes two new collections of coverings, one for indoor and one for outdoor use, along with new Editions, limited-edition ceramic objects that will enrich the Mutina catalog starting in April 2024.
Loro Piana Interiors
Loro Piana Interiors pays tribute to the vision and work of Cini Boeri, in the year that marks the 100th anniversary of her birth and the founding of Loro Piana. The Cortile della Seta hosts an installation designed with the collaboration of Archivio Cini Boeri dedicated to Arflex pieces of furniture designed by her and presented with exclusive fabrics by Loro Piana Interiors.
FENIX®
FENIX® presents Design Duo Double Feature, curated by Federica Sala, with the aim of exploring the potential of matter and surfaces through the concept of double. With the participation of several design studios, including CARA \ DAVIDE, DWA Design Studio and Zanellato/Bortotto, the installation features furniture elements that explore new functions in an installation by design duo Studioboom.
House of Switzerland
The group exhibition organized by the Swiss Arts Council Pro Helvetia and Presence Switzerland showcases Swiss contemporary design talents in the Brera Design District, exploring themes such as circularity, well-being and connection to nature with a unique interpretation of the joy unleashed by ingenuity and innovation.
